A new "VIP" room in a Switzerland movie theater has recently opened its door to the public. This room features eleven freshly made double beds full of comfy pillows and blankets. The thought process is to give the viewers a home-like movie experience; trying to hone in on the Netflix culture. To ensure viewers don't fall asleep the beds are built with adjustable headrests.
The cinema ensures that every bed is freshly made after every viewing, they take hygiene very seriously, and that no inappropriate behavior occurs in the beds. They have tested these beds with a few trial audiences and have had no problems thus far.