Bud Light Lime debuted 10 years ago and it was a huge success. A report from earlier this year found that the sales had dropped 35.5% over the past five years, the biggest drop of any American beer.
A new strategy is bringing a new flavor to the Bud Light Lime family... Bud Light Orange.
If you're wondering how it tastes, people on BeerAdvocate.com are saying:
- "It's honestly not terrible."
- "More like a soda pop than a beer."
- "It smells and tastes exactly like someone mixed Bud Light and Orange Fanta."
- "Taste is artificial orange, corn and citrus, but might not be too bad on a hot summer afternoon."
So if you're looking for a new flavored beer, this may be a good summer option!