Over the weekend, basketball legend Michael Jordan stopped by his old stopping ground UNC to give a speech at the half-time of the basketball game.
He announced that the Tar Heels football team will now team up with the Jordan Brand in the upcoming season, and it was going well until Jordan said, “The ceiling is the roof. Let’s make it happen. Let’s keep moving forward,” at the end of his speech.
People were trying to understand what Jordan was hinting at with his comments, but soon people started to make jokes and create memes.